Privacy Policy
Last updated: 12/8/2025
At Homelytics ("we," "our," or "us"), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.
1. Information We Collect
We collect information that you provide directly to us, including:
- Account Information:Name, email address, password, and billing information when you register for an account.
- Listing Data:Property details, photos, and other content you upload for marketing generation.
- Communications:Content of messages you send to us for support or inquiries.
2. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services.
- Process transactions and manage your subscription.
- Generate AI-powered marketing content (descriptions, social posts, emails).
- Send you technical notices, updates, security alerts, and support messages.
- Monitor and analyze trends, usage, and activities in connection with our services.
3. AI and Third-Party Providers
To provide our core services, we utilize third-party artificial intelligence providers. Specifically, listing data you submit may be processed by OpenRouterand its underlying models (e.g., OpenAI, Anthropic) to generate marketing copy. We do not use your data to train these public models, but data is transmitted to them for the purpose of generation.
4. Analytics
We use third-party analytics tools to help us understand how our services are used and to improve user experience. These tools may collect information sent by your browser or mobile device, including the pages you visit and other usage data.
- PostHog:We use PostHog for product analytics and feature usage tracking.
- Microsoft Clarity:We use Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity.
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.
6. Your Rights
Depending on your location, you may have certain rights regarding your personal information, such as the right to access, correct, or delete your data. To exercise these rights, please contact us at privacy @usehomelytics.com .
7. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.
8. Contact Us
If you have any questions about this Privacy Policy, please contact us at privacy @usehomelytics.com .